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Field notes for people building AI agents.

Library

Field notes for people building AI agents.

All Fundamentals Building Architecture Operations Go-to-Market Monetization

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Go-to-Market·8 min

Positioning & Messaging for Agent Startups

Headlines, ICP statements, and differentiation that cuts through 'AI wrapper' noise.

Go-to-Market·12 min

Getting Your First 10 Paying Customers

Outbound, communities, partnerships, and demos that convert for agent products.

Go-to-Market·10 min

Selling Agents to SMB vs. Enterprise

Self-serve vs. sales-led motion, security questionnaires, and procurement timelines.

Go-to-Market·13 min

Vertical Playbooks: Healthcare, Legal, Real Estate & More

Industry-specific constraints, buyers, and agent ideas that fit each vertical.